Milton Village, located in inner-city Brisbane, was purchased by Coles Group and required a new logo to reflect the new acquisition.

Due to its location and boasting a large range of gourmet food offerings, the resulting brand is sophisticated and appeals to a high-end demographic.

The logo takes inspiration from the history of Milton, whose suburb name was derived from ‘Milton Farm’ which was used from the late 1840’s for farming and grazing and still stands in the suburb today.